Spotify African Heat
2022–2023
Branding, OOH Design, Event Fabrication
paq developed a multifaceted campaign for the playlist across digital and IRL; positioning African Heat as a reflection of the modern day African identity and sound.
Activation Video: Spotify Africa Presents: A-Heat
with Joeboy | Fueled by African Heat
Client: Spotify
Creative Team: paq
2022–2023
Branding, OOH Design, Event Fabrication
paq developed a multifaceted campaign for the playlist across digital and IRL; positioning African Heat as a reflection of the modern day African identity and sound.
Activation Video: Spotify Africa Presents: A-Heat
with Joeboy | Fueled by African Heat
Client: Spotify
Creative Team: paq





